Low Cost Hosting
Some people classify low cost web hosting on par with free web
hosting and while this may seem a little harsh, there are certain factors one needs to be very careful about when
going for low cost web hosts.
Downtime: There is really no point in spending so much time and money
constructing a good site and then ending up in a situation where people cannot access your site. So, when choosing
your web host from the thousands of low-cost web hosts out there, there are a few things you should do to ensure
that downtime does not affect your business as you use a low-cost web host.
Beware of the bandwidth time bomb: It is important to digest properly how much bandwidth and
storage space you are getting for your monthly fee. Bandwidth is a real time bomb because one day your site may
become very popular and attract very high traffic that may require more bandwidth. This could happen sooner than
you expect and it makes plenty of sense to find out exactly what your options are when you suddenly need a lot more
bandwidth. Otherwise you risk having extended downtime when it is most critical that you do not have it, so as to
retain the high traffic that you are attracting.
Get technical and you will know if the host has a stable server
system: Most good web hosting services
will post specifications of their web servers on their sites. Analysing this information will help a client get a
good idea of how stable the web host’s server system is. The more stable the configuration is, the less the
likelihood of frequent downtimes. Most people are not technical, but almost everybody knows somebody who can help
them analyse the technical jargon at the web hosts’ site.
Check your site several times during the day and the night too:
Most webmasters get so busy that they hardly have the time to check their own sites. It is absolutely critical that
this is done. It is even worth the effort and cash of hiring somebody to do it for you on a regular basis
throughout the day. Not only should you get your site’s accessibility regular tested but you should also test
everything on the site and make sure that it works. This is the only way your visitors are going to gauge you and
what sort of business you run, so take the trouble to make sure that your site is not only up all the time, but
that it is also running properly.
In conclusion, it is possible to get a low-cost host who
delivers, but it will require a lot of work and checking from your end.
Generally, cheap web hosting providers are newer companies.
There's a reason for this. It's extremely difficult for the older companies to lower their prices when they already
have a large customer base which pays higher prices. They'd be slashing their gross, and most companies just can't
afford that.
So how do cheap web hosting providers offer such a low price to
begin with?
Part of it is that servers, hard drive space and bandwidth are
much, much less expensive than they were several years ago. Cheap web hosting providers capitalize on
this.
Another part is that cheap hosting providers use a different
business model than the older providers. Web hosting is a very competitive business. Until recently, web hosts
attempted to compete by providing the most tools and features. The problem with this model is that not everyone
needs everything. Most web hosts provide free backup services to all of their clients. Backups are costly, and not
everyone needs or wants them, but everyone pays for them because they're built into the cost of the
package.
A cheap web hosting provider, on the other hand, might give you
the basic features that everyone uses, but offer weekly backups as an available add on feature, putting the cost of
backing up websites on only those customers who want that service.
This all sounds great, I know, but what about service? Will I
get competent and fast customer support from a company which charges me $5.95 per month?
The answer, surprisingly, is usually yes.
Obviously, not all cheap web hosting providers will give you
great service. But not all expensive web hosting providers will give good service either.
But, with a cheaper provider, the key for the providers success
is customer retention. A savvy web host will endeavour to please his existing clients by providing the best support
possible.
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